+ brand identity
+ web design
Motivated by her own mediocre experiences renting transportation for personal and business events, Helen Dixon, founder of Dixon Limos identified an industry in need of a higher standard in the Madison area.
The business model was crystal clear from the start: Exceptional quality at an affordable price. Anyone who's rented transportation in the form of bus or limo knows that it can quickly burn a hole in your pocket and for the price, quality should be an expectation, not an option. Helen and I worked in close collaboration to develop a brand that through clean, modern edges evokes a bold confidence.
Dixon Limos services Madison and its surrounding areas setting a standard where high quality service should, and can be, expected.